FREST DIRECT

Out EAST

In 2025, FreshDirect identified an opportunity to expand their market share in the Hamptons by highlighting their locally-sourced products.

We brought the brand to life through fitness programming, long-table dinners, and an educational series that invited guests to experience FreshDirect’s commitment to freshness. By including celebrity chefs, respected influencers, and iconic local partners, we earned significant organic impressions, made a splash in the Hamptons community, and gained the trust of new customers visiting long island from far and wide.